Polyurethane and insulation industry is a type of material that has an important place in the construction industry and is used to increase the energy efficiency of buildings. Companies operating in this industry constantly renew themselves and increase their competitiveness by closely following technological developments. However, this competition is not only limited to technological developments, but also occurs between cities.

The construction sector, which is especially concentrated in large metropolises, creates a serious competitive environment in the polyurethane and insulation industry. Companies operating in big cities such as Istanbul, Ankara and Izmir are constantly developing strategies to both protect their local market shares and find new markets.

Istanbul: Istanbul, Turkey's largest city, is also a pioneer in the polyurethane and insulation industry. Both the geographical location and economic structure of the city offer significant opportunities for this industry. Companies operating in Istanbul aim to constantly grow by taking advantage of having a wide customer portfolio.

Ankara: The capital city, Ankara, is an important industrial and commercial city as well as the political center of Turkey. Companies operating in the polyurethane and insulation industry aim to become competitive in both the domestic and foreign markets by using Ankara's strategic location.

Izmir: Izmir, the pearl of the Aegean, is an important city in both tourism and industry. Companies operating in the polyurethane and insulation industry aim to stand out in the sector by backing Izmir's dynamic structure and entrepreneurial spirit.

In general, intercity competition in the polyurethane and insulation industry directs companies in the sector to be more innovative and efficient. Thanks to this competition, better quality products are offered to customers, developments in the sector are accelerating and local companies are becoming competitive in the international arena.